Mahindra Verito, the rebadged Logan, launched

Posted: April 29, 2011 in News & Updates
Tags: , , , , , , , ,

Mahindra & Mahindra Ltd., a part of the US $ 11.1 billion Mahindra Group, on 26th April
announced the launch of its sedan – the Verito. The new Verito retains the famed strengths of the Logan, while
adding a new style with some key changes. Now equipped with several rugged and sporty styling elements,
the Verito is all set to be the most exciting buy in the entry level sedan category for Indian consumers. It is
competitively priced at Rs. 4.82 lakh (petrol BS3 version) & 5.62 lakh (Diesel BS3 version). The BS4
compliant version is also available for BS4 markets.
Verito which is derived from the Latin word ‘Veritas’ means truth and goes with the overall image of an
honest, sensible and dependable car.
Powered by the Renault engine, the Verito is a sedan which remains true to itself and the consumer by offering
the unique proposition of space, mileage and performance along with style. The exterior of this car is quite
unique with ski racks and side cladding, which are available for the first time on a sedan in the Indian market.
The chrome rear appliqué and rear spoiler increases the car’s premium quotient and gives it a distinctive lookat the rear. These new additions on the exterior align with the tough, rugged and sporty DNA of a Mahindra
vehicle.

On the performance front, the Verito retains all the strengths of the Logan. The new Verito offers the same
Renault drive train with the option of a 1.5 DCi CRDi diesel engine or 1.4 MPFI petrol engine. Equipped with
this, the Verito offers an amazing 21.03 KMPL fuel efficiency (diesel mileage as per ARAI). The Verito remains
the broadest car in its segment, offering unmatched cabin space. It also boasts of a spacious seating capacity
and a boot space which is one of the largest, with 510 litre capacity.
Similar to the Logan, the Verito offers a host of safety and technology features like ABS with EBD, Driver
Airbag, head restraint for all seats, side impact beams, driver information system etc. Further, a long wheel
base of 2630 mm ensures a very smooth ride even on Indian roads.
Packed with class leading space, comfort, proven technology, safety features and a low running and
maintenance cost, the Verito scores highly over its nearest competitors.
Mr. Rajesh Jejurikar, Chief Executive, Automotive Division, Mahindra & Mahindra Ltd. said “The Verito,
with its unique value proposition aligns with the Mahindra DNA of offering tough, rugged and sporty vehicles.
For the first time, we are using social media platforms to unveil a new product, reflecting alternative thinking.
The earlier Logan will continue to get complete service and spares support from us.”
Features of the Verito
The Verito has several new features which include:
• Mahindra Logo
• New bold fog lamps
• Side cladding
• Roof rails/ski rack
• Rear Chrome appliqué
• New Upholstery
• New Colour – Twilight Blue

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Comments
  1. DRG says:

    I like this car a lot except for it’s taxi image. If there’s a version with a different shape of boot lid, diff shape head/tail lamps, spruced up interiors with off course a moderate increase in price with a different name.
    I am one of the prospective buyers.

  2. partap says:

    when verito coming in market?

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